Ill Manors Trailer Analysis

1.What are the typical codes and conventions of film trailers - what information is usually provided?

The key conventions shown in trailers are some of the action scenes as its trying to tell the story with out giving away too much and the action intrigues the audience.Also the music is a key conventions and this trailer as music.Sometimes the music is the same genre as the film and associates with the activities in the lyrics and the action in the film.Overall another convention is a montage the whole trailer is a montage as  its the technique of selecting, editing, and piecing together separate sections of film to form a continuous whole.Also the trailer shows where the film is set so they can relate.Then the name of the film and release is shown.The institutions come up and the ratings of some newspapers or websites.

2.How are trailers distributed?

Trailers are distributed by through advertisements on TV,billboards and radio.Its just a way of getting the word out that threes a new film out and people should go see it.Also YouTube is a major factor is showing the trailer as YouTube is so popular and videos get more than 2 million views.Then if you upload the trailer and and is put out through social media like twitter or instagram then people will watch the trailer then watch the film.

3.How does the Ill Manors trailer use trailer conventions?

The key conventions shown in this trailer are action as its trying to tell the story with out giving away too much and the action intrigues the audience.Also the music is a key conventions and this trailer as music of the director plan b made just for this film.Sometimes the music is the same genre as the film and associates with the activities in the lyrics and the action in the film.Overall another convention is a montage the whole trailer is a montage as  its the technique of selecting, editing, and piecing together separate sections of film to form a continuous whole.Also the trailer shows where the film is set so they can relate.Then the name of the film and release is shown.

4.Who is the target audience? Does it have a unique selling point or use particular techniques to appeal to the audience? Consider the way the scenes are edited together – does the trailer give away any clues about the narrative? Are the main stars visible in the trailer? Is there information about the director of the film? Is there information about the release date? Is a narrator’s voice-over used? Why?

The target audience is 16-35.The unique selling point in my opinion is the the director as it Plan b and we haven't seen him in the sort of way.which is being a director of a movie and us fans want to find out how he has done.The editing is very fast paced for the action parts and it gives you a adrenaline rush.The trailer as a voice over that is effective as he tells us tat his going to tell the story form the beginning,from when they were kids,and also the narrator is familiar as we know plan b's voice.The release date came at the end.

The final questions (4 and 5) require you to carry out a detailed analysis like you would for a Section A exam question so make sure you include specific examples from the clip and use correct media terminology. If you are looking for an A grade, try and apply some media theory too.

The narrative is very clear from the very beginning of the trailer because of the quote that informs the audience about today's society and how different environments show different struggles. Also the narrator of the trailer and film who is Ben Drew himself, the director of the movie speaks to the audience and tells them a story of today's youth and all the problems they face living in a troubled society. The trailer shows a very gritty view in a way which it tells a story because of its physicality and roughness.

The main stars and characters of the movie are shown on numerous of occasions due to the way the trailer is edited. The trailer allows many different shots and scenes from the movie to be all placed in one clip. The main stars of the film are shown in the clip but it also gives them all an equal part because it doesn't allow the audience to identify which one or two characters are shown the most throughout the movie. This creates suspense because the trailer is very action packed and filled with many different scenes from the movie.

5.How has the genre of the film been represented through characters, settings, lighting, colour, music/dialogue, camera shots/movements/angles and editing?

The genre of the movie is very clear and obvious from the trailer because of the props shown in the movie and throughout the trailer like guns, drugs and violence. Just from the props it is clear that this an crime drama. The language used in the trailer and the colloquial language tells the audience instantly that this is an urban British movie.

 Also the setting of the movie is in the hood of East London shows it to be an estate. Almost all the locations in the trailer that are shown are all gritty and not glamorous which tells us instantly what the genre is because of the location which is a big part in identifying the type of genre it is. The lighting throughout the whole trailer isn't too bright and is very dull which tells the audience what the genre is about.

The camera shots seem to tell a story and tells the audience about the genre because they always seem to be close ups or medium close ups to show emotion and facial expressions which are very vital in a movie such as Ill Manors because it shows a lot of emotion in the struggle and pain that the youth go through on a daily basis which needs to be shown to let the audience know the characters' emotions and gives them an emotion to feel toward the characters and the movie.