SBTV

Broadcast/Online-

1) What does this tell us about Plan B's intentions in making the film?

This is a short clip created by SBTV to show the audience what happens 'behind the scenes' when creating Plan B's film Ill Manors. This shows that Plan B wishes to make this movie a big hit because of his dedication that is shown throughout the clip. We see this in Plan B's mission to stay awake while working on the movie this shows his dedication and will to get this movie going. Also, he also says that he sleeps in the same room on the floor so that he doesn't waste time and is able to make working as productive as possible.

2) What do we learn about the production process for Ill Manors?

We as the audience learn that the majority of the production of Ill Manors is done by Plan B the director himself. We also learn that the production isn't as glamorous as it seems because it shows hardship and struggle when producing and creating the film. The audience know this because he says he has to sleep on the floor to make sure 'this gets done'.

2) What is SBTV? Research the channel and explain how it became successful.

Identify the target audience for this interview (demographics/psychographics) and say why.

SB.TV Global Ltd, also known as SB.TV or SmokeyBarz, is a multi-faceted company run by a small team of young people who work on web-based viral content at different music-based events. The media platform has its origins and roots in urban music. Most of its content can be seen on its own YouTube channel, which was created on 2 November 2006, or on the official SB.TV website. Much of the content includes unprofessional footage, or "street-shot" freestyle raps and music videos. However, even though its earlier uploaded videos contained entirely amateur footage, the channel's latest uploads contain professional recordings.

It was Jamal Edwards' dedication that allowed this channel to gain success. Jamal Edwards founded the channel in 2006 when he was only a teenager and started to progress quickly because of the originality of his idea.

3) What is the audience appeal for an interview like this? How does the opening of the clip emphasise this appeal?

It would have to be teenagers or young adults because it was produced by SBTV who wish or hope to attract a similar type audience. Also the humour and comedy used throughout the clip of Sean sneaking in when he isn't allowed to creates a sense of humour that teenagers can relate to or will find entertaining.

4) How is Plan B (the brand) represented in this text?

Plan B is presented as a dedicated character because of his state when trying to create and produce the film Ill Manors. From the clip you can see his dedication clearly because he is sleeping in the same room he works at and sleeps in his shoes which shows his dedication to complete the movie. He says that he has been working like a dog the simile creates an effective image for the audience because it shows them how hard and dedicated he is in producing his movie.